Essential Email Ebook  -  Don’t send another email without reading it first

Without doubt email is the most powerful marketing tool used on the internet.  So it makes sense then to ensure you are doing it properly. Effective emails will improve your success rate on the internet.

	Why is email so important to the success of your business.
	Learn why to use "cc" and "bcc", and learn when to use each correctly.
	Learn the basic etiquette of email.  Yes there is a right way to send emails.  Once you know these rules your emails will look so much more professional.  For example, did you know it is poor etiquette to use all capitals in your emails messages?
	Why "spam" is such a bad thing to do.  A potential short term gain that will lead to long term failure.
	Learn how to build a relationship with your customers.  What is the secret to building that relationship?  What tools you can use to develop the relationship.
	Gain an understanding of the various types of mailing lists to use.  Learn about the most effective type of list that will explode your business success.
	Learn how to write an effective message targeted to your market to produce a profitable result.
	Learn how to develop an effective email plan for your business and how to implement it.
	Do you have a current signature file?  Learn what it is and how to develop one that is professional and effective for your business.
	AND there is a whole lot more within the essential email ebook

Additional Software

Essential email also includes download links to some very valuable software (free) to help you with your email marketing.  Included with essential email at NO additional cost is;

Autoresponder Unlimited

Autoresponders have become an increasingly important marketing tool as it allows you to automate a series of email messages to your customers and prospects.
A sequential autoresponder is a whole sequence of autoresponder messages going out at pre determine time intervals. For example one might go out immediately an email is received, message two might go out two days later and so on for as many messages as you might want. The best part is that it is all done automatically once the customer makes the initial contact.  Autoresponder unlimited is a sequential autoresponder.

597 Letters

With the 597 Business Letters Library you will never be at a loss for words. This easy to use collection provides you with almost any type of business letter you can imagine. Just select the document you need and change the names and address to suit your needs.
Not only will you save valuable time with these ready to use examples, you'll save money, too! Whether you need a lease or a response to a credit check request, you'll find in within the 597 Business Letters Library.
This powerful tool is a must have for every small business. Just type in a key word for the document you need and hit the Search button. What could be easier?

Filter Buster

Use this software to improve the chances of your email getting past spam filters ( for legitimate emails only) . This software will check your message against a range of trigger words for spam filters. Your legitimate emails might be blocked by your ISP simply for using common words that anyone would write in normal conversation. Filter Buster will help you find these trigger words within your email. Giving you the chance to modify your message if necessary before you send it.

Headline Creator Pro

What is the #1 most important part of all your marketing on the Internet? -----  It's your headline!
Think about this for a minute.

• How do people reach you on the Internet?
• What makes your reader click over to your web site or read your email message?

Your headline WILL only work as well as you program it to!  It is the only link to your market that says, "I'm open for business, here's what I have to offer"! If it doesn't get people to click over to your offer, you don't make MONEY!
This software has been designed to help you create that traffic pulling headline.

You'll also get a link to a trial version of Group Mail software. It's the software for serious email marketers designed to effectively manage your messages and customer lists.